Why "White Noise" Podcasts Are A Big Hit On Spotify 

By Pod Mirror

What you must know about listening to White Noise podcasts

27 Aug, 2022

What are white noise podcasts:  These podcasts feature white noise and nature sounds to help you sleep, study or soothe a baby. They make relaxing sounds.  

Who all are making money:  According to Bloomberg's Ashley Carman, some "white noise" podcasts on Spotify generate over $18,000 a month.

Some popular ones:  The audiences for programmes with titles like "Calming White Noise" and "Best Noise Labs" are astonishingly devoted. She discovered that a surprising number of podcasters were reclusive or unreachable.

Software for white noise:  Ten years after releasing a white noise app, Todd Moore added Tmsoft's White Noise Sleep Sounds to Spotify. Now, it receives around 50,000 listens per day.

Another one:  Similarly, Brandon Reed debuted in 2019 without any grand ambitions. All he needed was something to put his son to sleep.