A new spinoff will link podcasters with sponsors who share their values in order to promote creative independence and diverse content.
4 Nov, 2022
advertisers
Funds
Market Enginuity, the leader in mission-driven sponsorship for public media, announced a complementary brand to allocate resources to podcasts . The brand connects premium, independent voices with values-aligned sponsors.
With a specific focus on podcasting, the new company, Soundrise will deliver comprehensive sales, marketing, and operational infrastructure to support podcast creators.
Soundrise is a spinoff of Market Enginuity Podcast Group, a senior team of podcast advertising experts that has tripled in size over the past 5 years while successfully supporting PRX and podcasts distributed by the public media organization.